by Amy Nelson, Founder & CEO, The Riveter
The months of July and August signal a transition in our family. I love every minute of watching them explore new things, play and grow this summer. We are having a lot of pool days with my three young daughters, but I am already thinking of summer coming to an end as fall approaches.
The summer transition leads to the promise of fall and all of the amazing things we can accomplish as a family and as they head to school. I’m grateful for our time this summer to rest and reconnect, and like you, I will look forward to routines and productivity.
How do we make the most of this transition? I’m a big fan of setting big goals, and I help my oldest daughter Sloane do the same in her own way. For Sloane, we’ll talk about what she wants to learn in school and how she wants to relate to her classmates and friends.
As a mom who juggles raising a family and a business at the same time, my goals are much more specific. They’re driven by how much we want The Riveter to grow in the last half of 2018 and well into 2019. I’m also setting specific, measurable goals about the kind of community we want to build within The Riveter movement. Clear-cut questions guide that process, like “Who would have valuable voices to add to this community?” (Answer: all women who want to build something powerful) and “What resources can we provide to help women succeed?” With those answers, I work with our team to shape the coming months and set a plan to enhance our programming and expand our footprint in significant ways.
I encourage you to take a look at the types of goals you want to accomplish before the end of the year. Setting a vision that is specific, measurable and attainable is key and the coming fall season is a perfect time to refresh goals for you and your family.
About the Author
Amy Nelson is Founder & CEO of The Riveter. Amy left her career as a corporate litigator and founded The Riveter in Seattle in May 2017 while pregnant with her third daughter. Her mission: to create a female-forward community, workspace and network that provides resources and space for women to “OPT UP, NOT OUT.” From space camp as a young enterprising girl to building President Obama’s Gen44 fundraising team from the ground up, Amy Nelson has been deep in the trenches of redefining the place for women in politics, in the workplace, and our communities.
Just three months after opening its doors, The Riveter was awarded Geekwire’s 2017 “Start up of the Year.” In March 2018, The Riveter closed out $4.75 million in series seed funding, led by Madrona Venture Group (the stalwart Seattle VC who first funded Amazon).
Amy is a nationally-recognized speaker and voice for the movement for gender equity in the workplace. She was a featured speaker at the 2018 United State of Women Summit in Los Angeles and recently spoke about “masculinity in the workplace,” on the mainstage at Cannes Lions International Festival of Creativity. Amy’s perspective has been published in The Washington Post and featured in Fast Company and Forbes. She has made numerous television appearances including being recently profiled by Emily Chang at Bloomberg TV. Amy is a graduate of NYU Law School. She’s also a PEPS parent!